Lord Digby Jones Supports Birmingham City of Culture Bid
Lord Digby Jones is backing Birmingham in its bid to become the UK’s first City of Culture, alongside other key figures from the city including actress Julie Walters, former Python Terry Jones, singer Beverley Knight and Olympic star Denise Lewis MBE.
The award was created following Liverpool’s successful European Capital of Culture accolade in 2008, which created significant social and economic benefits for the city and surrounding areas.
Lord Digby Jones said: “Tourism is one of the Cinderellas of the business space. Employing millions of people and generating enormous inward overseas currency flows, the sector would receive such a boost in the West Midlands if the bid were to succeed.”
Commenting that he is “proud to add my fulsome support to the bid”, he added:
“The creative Industries provide so many entry-level jobs for young people and symbolise the achievement of transitioning the West Midlands economy into innovative channels.”
Birmingham joins three other cities in the shortlist of entries – Derry, Norwich and Sheffield. The organisers now have until 28th May 2010 to submit their final bids.
Find out more in our article: Lord Digby Jones – Birmingham Bid for UK City of Culture Would Benefit SMEs.