Google Opens Doors to Digital Campus
In East London today, Chancellor George Osborne attended the official opening of the offices at Google Campus in Shoreditch.
The state of the art, high tech offices provide the same unique perks found at all Google locations around the world.
Upon opening, the centre reportedly featured on-site games facilities, kitchens made out of shipping containers, tweeting flowers in the garden, an underground caf├⌐ as well as a rooftop terrace and a Banksy-style commemorative plaque.
As this latest venture is unveiled, Google is set to dominate Shoreditch office space and the budding success of Tech City by providing sought-after workspace and hands-on guidance to start-up digital entrepreneurs in this seven-storey monolith.
ΓÇ£We were lucky to have been very successful in the UK,ΓÇ¥ Google European MD, Matt Brittin, announced to the crowd. ΓÇ£We wanted to give something back.ΓÇ¥
Such co-working facilities were once provided in the same area by TechHub, who will now make their home in GoogleΓÇÖs Campus along with fellow Google partners, Central and Seedcamp, and approximately 100 technological start-ups and SMEs. It is estimated that some 800 local organisations applied for office space at the Campus.
This unveiling contributes to both GoogleΓÇÖs recent growth in Central London and the governmentΓÇÖs commitment to fostering digital start-ups with tax incentives and a focus on development around the newly-dubbed ΓÇÿSilicon RoundaboutΓÇÖ.
ΓÇ£We want to make the UK the technology centre of Europe,ΓÇ¥ confirmed Chancellor Osborne at the ceremony this morning. ΓÇ£Our goal is to help you realise your goals. LetΓÇÖs fill this building ΓÇô and indeed this city ΓÇô with start-ups.ΓÇ¥
Celebrations took place at an open-house launch party last week, held by creative agency, Mother London (pictured).
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